PRIVATE LABEL SOLUTIONS FOR SEA SALT
We've invested in new technology and capabilities to better serve our private/white label customers and now offer a broader selection of products available for private label along with higher quality packaging solutions. With our private label solutions, specialty retailers can be assured a great set of products that their customers will love and will help drive sales and brand loyalty.
GETTING STARTED
WHY SHOULD YOU CONSIDER PRIVATE LABEL FOR YOUR STORE?
Private label is a great way for small to mid-size retailers to combine our award winning salts and seasonings with their own brand. This increases in-store customer loyalty, drives sales and often offers a higher margin set of products to pair with existing store offerings.
WHAT ARE THE TYPICAL COSTS?
The short answer is that "it depends". It is mostly driven by volume and the underlying costs of the materials and ingredients. We typically find that the total costs per unit end up at 40-50% of expected SRP, offering healthy margins to specialty retailers with lower costs per unit at higher volumes.
WHAT MAKES OUR PRIVATE LABEL PROGRAM BETTER THAN OTHERS?
We differentiate ourselves from other private label programs by offering smaller minimum runs, flexible packaging options, lower set-up fees and competitive pricing. We combine this with a high level of customer service, fast turnaround of products that your customers will love.
WHAT ARE THE TYPICAL SET UP AND LEAD TIMES?
It typically takes 1-2 days to review new Private Label account requests and another 1-2 weeks to finalize label designs and be ready for production. This time involves exchanging assets (logo, fonts, style preferences, etc.) and establishing an initial label proof that is signed off on by the customer.
DESIGN & ARTWORK
WHAT ARE THE TYPICAL ORDER LEAD TIMES?
This will vary based on time of year (e.g. Holiday peak) and existing customer backlogs but most private label orders are completed and filled within 30 Days. A 10% expedited/rush fee may be available for customers needing to accelerate these timelines. That fee is used to offset additional costs including labor and overtime.
HOW WILL THE DESIGN/REVIEW PROCESS WORK?
If a standard packaging format, we will send you the dielines for the label artwork along with artwork requirements. After receiving your logo and artwork, we will review and proof for compliance. You will be asked to review a PDF of the artwork, share any minor feedback/adjustment requests and then sign-off on the proof. If you require a physical proof of the label and packaging, that can be arranged.
A physical proof is available for an additional fee of $79 per item. Once the proof has been approved, we will apply the design for all ordered products and send to production.
Alternatively, we are happy to offer design services for a block of hours if you don't have a team or designer on staff.
WHAT SET-UP/ARTWORK FEES ARE THERE?
We do our best to keep artwork and set-up fees to a minimum by streamlining the process. That said, it does take real time, energy and resources to invest in artwork, design proofs and set-up labels for printing. To that end, there is a one time $299 set-up fee that covers initial set-up, artwork and label design for up to 5 SKUs. Each additional SKU can be set-up for a one time fee of $25/SKU.
ORDERING & MINIMUMS
WHAT ARE YOUR MINIMUM QUANTITIES AND ORDER SIZES?
Order minimums are determined based on the product set, packaging requirements and complexity. For standard packaging and products, private label runs start at 1000 units but may be split among up to 4 similar SKUs.
WHY IS THERE A MINIMUM ORDER SIZE?
Private label orders are processed, packed and labeled only after the order has been made. Since the production run is done outside of our normal product lines, each order requires separate configuration and setup to run artwork, labels and perform quality assurance.
ARE THERE ANY OPTIONS FOR SMALLER SHOPS WHO STILL WANT TO DO PRIVATE LABEL?
Yes, we offer a “split shipment” option. At the time of ordering, you may request that your order is split 50/50 between two shipments, up to 6 months apart, for a 5% storage and convenience fee. While the full private label production will occur at the time of order, we will safely store and then ship the second half of your order at a future date that you specify, up to 6 months, and then only bill the 2nd part of the order at the time it ships.
Pricing is established at the time of the original order. No modifications, cancellations or promotions may be applied to the second half of the order once placed and separate shipping costs will apply. You may call us to change the delivery date, so long as it is within the original 6 month window from the first order.
This “split shipment” option is new and provides customers a way to qualify for Private Label minimums, defer costs of holding inventory and acts as a convenient re-order method. On our side, it allows us to gain efficiencies in one off private label production runs from avoiding duplicate set/up and changeover times.
PRODUCTS & PACKAGING
WHAT TYPES OF SALTS ARE AVAILABLE FOR PRIVATE LABEL?
Natural Salts
Flake Salts
Himalayan Salts
Gourmet Infused, Smoked and Flavored Salts
Exotic Cocktail Rimming Salts
Exotic Cocktail Rimming Salts
Bath Salts
Dead Sea Salt
Spa/Chlorinator Salt
De-Icing Salt
WHAT PACKAGING TYPES ARE AVAILABLE FOR PRIVATE LABEL?
Round Glass and PET Pinch Jars
Round PET Shakers
Stand Up Pouches with Label
Fully Printed Pouches
Deli Tubs & Pails
Deli Tubs & Pails
Food Service Containers
PAYMENT & DISCOUNTS
WHAT ARE PAYMENT TERMS?
A 50% Deposit is required to secure production time and materials. All design fees are paid in advance. Set-up fees, shipping and any misc fees will be added at the end of the run before release. A tolerance of 5-7% variance in final quantity may occur based on batch sizes. For new accounts, private label orders must be paid in full before shipping.
DO YOU OFFER ANY OTHER CUSTOM PROCUREMENT SOLUTIONS?
Yes. We are experts in custom salt sourcing and product development with over 17 years experience working directly with salt works from around the world. We provide a variety of custom solutions for events, conferences, weddings and other customers including custom blends, custom packaging and end to end product development support.
Please contact us at sales@seasaltsuperstore.com for more information or to obtain a quote for services.
HOW CAN I PLACE AN ORDER?
Existing wholesale customers can place their order online via our wholesale portal or via email (sales@seasltsuperstore.com). We are working to expand our online ordering capabilities specifically for private label in the near future as well.
I STILL HAVE QUESTIONS? CAN WE CHAT?
Have a question not addressed here? Please email us at sales@seasaltsuperstore.com or call us at 866-999-7258 and we’d be more than happy to address.
You can also schedule a free consultation here.
Ready to get started? Complete a free wholesale account application here and we'll be in touch soon.